You have great content on your blog and website, how do you drive people to find you?
SEO (Search Engine Optimization) is an ever changing algorithm designed to keep the internet relevant.
Here are 3 easy tips for SEO and your blog or website. This way, the people looking for your services will find you.
1. Keep your url short, easy to remember, appropriate to your topic and ideally with a keyword or two. Google gives the first 3 to 5 words in a url the most weight.
2. Engaging images, video and diagrams are not just for entertaining or introducing color to a bland text document. They reduce your bounce rate (how often people hit on one page and stay a second and leave your site), increasing your visitors’ time on the site or blog. These are two hot button factors for Google Ranking – low bounce rate and length of time on your readers stay around. Obviously, the longer they stay on your site reading your content, the higher your ranking.
3. Your keywords (the words people would put in Google search to find someone like you or some company like yours) should be in the 1st 100 to 150 words of your article, blog or website. This shows Google that the article is about that content, making it easier for Google to index your writing.
Hope this helps…good luck!
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