As a small business marketing consultant, I am always telling people to have a Facebook + LinkedIn account, network with as many people as they know and update it weekly. (Never daily or, heavens forbid, multiple times daily) They usually respond with “I don’t like it” “I don’t know what I will put on it” Blah, Blah, Blah. [...]
Archive for the ‘Uncategorized’ Category
Social Media & Social Revolution in Egypt
February 10, 2011
Consistency and Patience
May 22, 2010
We are a society that demands immediate results. But, as we know, so much that is worthwhile takes time. You can’t lose 10 lbs in a day (I wish!). And, marketing your company and service cannot be done overnight. It takes time. You must be committed to it. Your competition is committed to theirs! You [...]
SEO
April 20, 2010
SEO has been lauded as the worst kept secret of creating and maintaining a website found by all, preferably in the top two items of a search engine. Truth be told, there are countless methods and techniques to improve your rank. The important thing to remember is that your website is a vibrant part of [...]
Social Media & U!
January 20, 2010
I just presented “Social Media & U” to a group of business owners in Stamford CT. The focus is how tools like Linkedin, Twitter, Facebook are all parts of a marketing strategy today. To ignore these tools is to do so at your own risk. “Publish or Perish!” Link to your customers, prospects, friends. Freely [...]
Some Marketing Strategies for Business
June 23, 2009
Marketing is Fun and Intuitive! It’s great to help organizations (both big and small) mine the gold that is waiting for them with a good, innovative, grass-roots marketing strategy. Most organizations don’t take advantage of the everyday contact with their customers and/or prospects. Oftentimes, a company’s sales people are “dialing for dollars” which [...]
