I just presented “Social Media & U” to a group of business owners in Stamford CT. The focus is how tools like Linkedin, Twitter, Facebook are all parts of a marketing strategy today. To ignore these tools is to do so at your own risk. “Publish or Perish!” Link to your customers, prospects, friends. Freely share advice and your expertise on items of interest to your clients. These applications are low cost, if not free. They are growing in popularity. The key is to touch your clients without being invasive. Create a community of interest. Update at least weekly. Good luck!
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